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IP tracking is the technology that will give you a simple way to lookup, track, and trace any publicly accessible IP location in the world.

IP trackers are tools allowing you to detect all the devices with configured IP addresses across your network. One extremely vital function these tools provide is they’re able to reconcile the configured devices with what your network has documented.

The benefits of O-Tracker are Lead Generation, Date Flexibility, Customer Service, Marketing Campaign, Competitor Movements, and higher Return of Investments.

Through a helpful Internet tool called IP Geo-location lookup, you can track an IP address close to someone’s exact location, if they’re communicating with you through the Internet, and if you want or need to know where they are.

Geo-location refers to identifying the geographic location of a user or a computing device via a variety of data collection mechanisms.

A Geo-fence is a virtual perimeter for a real-world geographic area. A Geo-fence could be dynamically generated—as in a radius around a point location, or it can be a pre-defined set of boundaries.

The features for O-Tracker:

  • Visitor statistical reports
  • Predictive analysis
  • Generate user heat map
  • User conversion reports
  • Schedule geo fencing
  • Accurate geo location
  • User demographic reports
  • Identify click frauds

The Geolocation API detects the location and accuracy radius based on the cell towers and WiFi nodes information that the mobile client can detect in his device.

Heat maps is a color coded visualization that helps to depict the cluster of users in an area. This data representation makes it easier to understand the volume or the intensity of engagement on a single glance of the data sheet.

Heatmap collects the data from a web page and uses a dark-to-light color scale to display which section of the web page has more clicks or which area is more engaging.

Fraud detection analysis is a set of activities that helps in effectively identifying and validating any deceptive activities in a website.

When a person or a program fraudulently generates higher number of clicks on a link for pay-per-click (PPC) ads it is termed as click frauds.

Click frauds are mostly used to generate higher number of clicks to reduce competition in advertisement or to generate higher revenues from the advertisers. Identifying click frauds helps you to get the actual data of organic visits to the website.

The main objective of a click fraud is to reduce the competition or to generate higher revenues from the advertisers for pay per click links.

Click bots use botnets to connect multiple devices with different IP addresses to access a webpage and click the required link.

Geo-location ascertains the location of a user from the GPS data of the device he uses based on the transmissions it receives.

An IP address is a numerical value that is given to any device connected to a network where the internet protocol is used for communication.

The DNS maps all the Domain names to their corresponding IP addresses and records them. When anyone types in the URL then the DNS converts the Domain name into the IP address.

The DNS functions primarily to record the Domain names that are mapped to their corresponding IP addresses which the computers can understand.

The Domain name is a part of the URL while the IP address is a set of numerical value given to the device connected to a network where the internet protocol is used for communication.

The Domain name is a part of the URL while the IP address is a set of numerical value given to the device connected to a network where the internet protocol is used for communication.

IP address helps to find out your city, the area zip code , the ISP and if the IP address is blacklisted anywhere.

An IP address cannot always be traced to an exact physical location. The location can be ascertained an area within a radius.

Geo-location can help businesses to plan target marketing campaigns that are especially designed for the customers for a particular area.

Internet Service Providers (ISPs) can see everything you do online. The ISPs can see every website that you view and unencrypted information that you share over the internet.

The information that can be gathered from an IP look up are; the ISP and the  name of the organization that owns the IP address, host name of the IP, Geo-location, estimate latitude and longitude of the location, area code and the known services with that IP address.